Keiran Mercer Ad Design
Client // Kieran Mercer | 604 Records
Project // Marketing & Ad Design
About // 604 Records is the production company of Nickelback singer Chad Kroeger and attorney Jonathan Simkin, founded in 2002. Their records are distributed in Canada by Universal Music Group. 604 refers to one of the area codes of the Lower Mainland (which includes the City of Surrey, British Columbia, where the company's offices are located).
Simkin launched the companion label Light Organ Records in 2010 to release music by a number of indie rock bands who he felt did not fit with 604's image